For some businesses, the priority for SEO is to reach the largest possible audience, but for more and more businesses, local SEO is becoming increasingly more important. Local SEO, also known as…
Blog
News, views and experts opinions from our team
Everything You Need to Know About Digital Transformation
In recent times, there’s been an increasing amount of talk about digital transformation and the positive changes it can bring about for businesses. But if you’ve been out of the loop, you…
The Way Forward in 2022 & Beyond for SEO
After the turbulence of 2021, many businesses are looking to 2022 as the year of getting things back on track. It’s therefore no surprise that more businesses are investing more into SEO in…
3 Important Metrics for Digital Marketing Campaigns
It’s one thing to have a robust digital marketing strategy in place, but equally as important is knowing how to monitor the results of your strategy. This is essential even when your digital…
Why Entrust Your SEO to a Digital Marketing Agency?
If you’ve dabbled in SEO for your website, hoping to boost your rankings and attract more visitors to your site, you’re not alone. In fact, in recent years, the SEO space has become very…
Future Trends in Social Media Marketing
Wondering what’s on the horizon when it comes to social media marketing in 2022 and beyond? 23 Digital takes a look at three trends to keep your eye on, giving you the keys to revitalise even…
4 Tips for Getting Email Marketing Right
Email marketing can be a very useful tool in your digital marketing arsenal. Not only does it allow you to directly target people who are interested in your product or service, but it’s also…
How to Get Started with an eCommerce Store
eCommerce has grown over the years as more and more people turn to the internet to fulfil their shopping needs. With an online store, you can extend your business’s reach, reduce overhead…
How to Create Clever Captions on Social Media
You might think captions are kind of a copywriting obligation, rather than a place to make your business really shine, but that’s where you’d be wrong. Your captions on social media can bring…
How to Most Effectively Use Hashtags on Instagram
if you have your own business, it’s highly likely that you are already posting to Instagram as part of your social media strategy. But are you getting the results you want? If that…
What is Content Marketing & How Can It Benefit You?
Content marketing is the creation and sharing of videos, blogs and social media posts in order to build rapport and trust with an audience, but without the overt promotion of a brand. You might…
How to Make Your Content Go Viral
Have you ever wondered what makes some content go viral while other content doesn’t? How can you give your content the best chance of being seen and shared over and over again? The answer to…