In a bid to improve user experience – as the official line goes – Facebook is now hiding like counts on posts. This latest move by Facebook could be out of genuine concern for mental health,…
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News, views and experts opinions from our team
Why Your Digital Marketing Isn’t Working
There’s a lot of hype about digital marketing. It’s the answer to your prayers, the silver bullet, the magical rabbit pulled out of the marketing top hat. “Then why isn’t it working?”…
Why It’s Important to Hire an SEO Agency with Web Design Expertise
Not every digital agency in Melbourne is experienced in all kinds of digital marketing. So if you need some SEO work done, make sure you choose a digital agency that also has web design expertise….
5 Hot Tips for Awesome Website Content
Here’s the good news: You can make your content awesome, user-friendly and stickier than a stick that’s been stuck in a large pot of honey. The bad news: People will initially stay on your…
What You Need to Consider When Designing Your Website
At first, you might think that the only thing you need to worry about when it comes to website design is aesthetics. But while it’s important that your website looks good, that’s not the whole…
3 Benefits You Can Enjoy with Social Media Marketing
Social media is by no means a new phenomenon. It is, however, a crucial ingredient when it comes to marketing for your business. Social media has the potential to generate such benefits as…
Instagram Hides Likes in Australia
Thursday the 18th July 2019 marked the rollout of a significant change in the operation of social media giant Instagram. Any digital agency in Melbourne can tell you that this platform is known…
3 Web Design Basics You Need to Get Right
Is the look of your website putting off customers and clients ready to commit to your product or service? If you’re suffering from a high bounce rate, or a low number of online leads, your web…
How to Give Your SEO a Boost for the New Financial Year
Is your company website a little slow? Well, that’s a cross against you in the eyes of the all-powerful Google. In order to please Google and rank well, you need to get on board the express…
5 Common SEO Mistakes Made by eCommerce Websites
From the outside, it would seem that SEO is completely forgotten about by eCommerce websites. Given that so many business owners seem to struggle with optimising their eCommerce websites for…
What You Need to Know About Google’s June 2019 Core Update
From time to time, Google updates the operation of its search engine and releases information about how to best optimise websites for any changes made. On June 4th, a new update known as the June…
6 Tips for Writing Engaging & Effective SEO Content
When most people think about SEO, they think about search engine monoliths like Google and how to ‘outsmart’ them. They often forget the most crucial aspect of any SEO content strategy: the…
3 Major Benefits of Digital Marketing
Yeah, yeah, you’ve heard it all before – traditional marketing tactics are on their way out and digital marketing is the way of the future. Why does everyone keep saying this? Well, it’s not…
3 Digital Trends to Keep Your Eye On
3 Digital Trends to Keep Your Eye On Every year, there’s a new must-have thing; a new technology, a new tool, or a new theory of marketing. And every year, audiences become more tired of…
The Fallout from the Google Core Algorithm Update March 2019
March 12 saw Google release a core algorithm update, the first of several expected for 2019. Online chatter preceded the release in the days prior, and it was confirmed by Google on March 14….
What to Consider When Building a Website
Keeping certain considerations near the top of your mind is vital when you’re building a website for your business and you want to get positive results. Rather than taking random steps and…