Pratik_Patel
Website Migration Services Australia

Website Migration Services

Changing your website should help you serve customers better and create room to grow. It also means moving content, data, customer journeys and connected systems with care.

23 Digital plans and delivers website migrations for Australian businesses. We bring strategy, design, development and digital marketing expertise together to manage the move from early decisions through launch and beyond.

  • CMS and ecommerce platform migrations.
  • Content, product and data migration.
  • Integrations and customer journey planning.
  • SEO, testing and launch support.
1000+

Websites Migrated

250+

Five-Star Reviews

60+

Case Studies

Proven Results. Real Clients
sis
tigerpak
megahire
taking shape

From startups to established enterprises, we’ve empowered countless brands to succeed online with our expertise in conversion focused web development

neca education-logo
brooks
sis
aussie-disposals-logo-white-175x65
anzuk
vital proteins
ato-logo
megahire
tigerpak
raine & horne
nab
bfx-logo
downiescollectables
BIC
cartridge world
Blue illusion
channel 10-logo
the-melbourne-university-logo
raywhite-logo
online lighting
australian laser & skin
meyer
globwest
zero latency
cricket victoria
national wildscreens
kidney health aus
gunebo
persol
signode
verbatim
natio
HYDAC
genscript
civica
taking shape
Macquarie_University-logo-1
office choice

Your new website needs to do more than replace the old one.

Explore how 23 Digital combines website development, customer experience and digital marketing to solve business challenges. Our work spans lead generation websites, ecommerce stores and more complex digital platforms.

corporate website design

Case Studies

Website migration services from planning to launch.

UX & UI Design in Website Design, Web Designer
1. CMS & Platform Migration

Move to a platform that suits your content, team and growth plans. We help assess the requirements, plan the new site and deliver the move across platforms such as WordPress, HubSpot, Shopify, Magento, WooCommerce and BigCommerce.

Web Design and CMS Web Development, Website designer
2. Content & Data Migration

Decide what should be retained, improved, consolidated or retired. We plan the movement of relevant pages and assets, and scope the transfer of products, categories and other required data for ecommerce projects.

Web Design Content Writing and Web Design Animation Development
3. Integrations & Functionality

A new website has to work with the systems around it. We document and test the connections that matter to your operations, from forms and CRM workflows to ecommerce, payment, fulfilment and back-office processes.

Web Design and SEO & Conversions, Website Design Company
4. SEO & Launch Readiness

We account for search visibility as part of the wider move. That includes planning for important pages and URL changes, reviewing the new site before launch and checking critical journeys once it is live.

Thinking about changing your website platform?

Bring us in before the project scope is locked. We’ll help you identify what the new site needs to support and the work required to move there.

One team across the website and its growth channels

A website affects marketing, sales and operations. Our development, design and digital marketing teams can consider those needs together, so the new site supports more than a technical change of platform.

Get a Free Quote

Real Feedback from Real Customers

Smart Decorative Laura Lemus Stefan Tadic
Google Reviews
4.5 264 Reviews

FAQ's

What is a website migration?

A website migration is a significant move or change to an existing website. It may involve changing the CMS or ecommerce platform, moving to a new domain, redesigning the site, changing its structure or transferring content and data.

What types of website migrations can 23 Digital support?

We can help with business website and ecommerce migrations, including platform changes, redesigns, domain moves and projects that combine several of these. We scope the work around your existing site, target platform and operational requirements.

Can you help us choose a new platform?

Yes. We can assess your content, ecommerce, integration, team and growth requirements to recommend a suitable approach. The right choice depends on how the website needs to function after launch, as well as what it costs to build.

Will all our existing content be moved?

That depends on the migration plan. Some content should move largely as it is; some may benefit from improvement or consolidation; and some may no longer serve a purpose. We help you make those decisions before content is migrated.

Can you migrate products, customer data and order history?

These requirements depend on the platforms involved, the quality and accessibility of the existing data, and what the new platform supports. We assess the data early and specify what can be transferred, how it will be validated and any limitations.

What happens to our SEO when we migrate?

SEO needs to be planned into changes to URLs, content and site structure. We identify important existing pages, account for redirects and review the new website before and after launch. Search performance can fluctuate following a significant move, so it is important to monitor results and address issues quickly.

Can our website stay live while the new one is being built?

In most projects, the existing website can continue operating while the new site is developed and tested separately. The launch plan will address the changeover and any anticipated interruption to service.

Can you work with our internal marketing or IT team?

Yes. We can take responsibility for the full project or work alongside your internal team and other providers. We establish who owns content, data, integrations, approvals and launch tasks during planning.

How long does a website migration take?

Timing depends on the size of the site, the amount and condition of the content or data, design requirements, integrations and approval process. We’ll provide a project schedule after assessing the scope and dependencies.

What happens after the new website launches?

We check the live site, address issues within the agreed project scope and review initial performance. We can also support ongoing website improvements, SEO, conversion optimisation and marketing as separate work.

Our Partners