Why do you need an SEO agency in Melbourne? What do SEO services in Melbourne even entail? You’ll find answers to all these questions and more in this blog. Let’s go big picture first. SEO marketing in Melbourne is more broadly part of the digital marketing picture, and if you zoom out from that you’ll see the landscapes of marketing in your business, both digital and more traditional. Marketing is just one of the processes in your business that’s designed to drive profit levels. But it’s an important one. It’s like a megaphone – used correctly, it can amplify your message and attract more customers.
Within digital marketing, there are basically two ways of advertising your wares – you can go with organic methods or paid methods. An SEO agency can help you with both, as we do at 23 Digital. But SEO marketing is primarily concerned with organic search results and the ways you can optimise them for your website. Here are some of the ways we help your website climb Google SERP pages like nobody’s business with our SEO services in Melbourne:
We Improve the Construction of Your Website
The inner workings of your website matter. This is because they need to be crawlable and decipherable by Google and other search engines so that they correctly rank your site. If you have a bunch of broken links, or you haven’t submitted your website map to popular search engines for crawling, you could be at a disadvantage. Get that stuff sorted by employing the help of an SEO agency in Melbourne.
We Write the Words So You Attract the Customers
Having relevant content on every page of your website makes Google happy. Any decent SEO agency in Melbourne will have specialist writers who are experts at creating high-quality content for your website. It can be hard to write about your own business in an appealing way, so why not leave it to the experts and get some traction in those Google SERPS?
We Make Your Website Easier to Use
It’s not only important to have a good-looking website; it also needs to be easy to interact with. Your customers want an easy to understand conversation with your business when they hop online, not entry into a confusing labyrinth that refuses to answer any of their questions. We aim to make your website friendly and helpful to new visitors, in the hopes that they’ll become repeat visitors – and soon, repeat customers too.
Need Help Navigating SEO Marketing in Melbourne?
If you’re not sure what the difference between paid and organic is, or if SEO marketing in Melbourne gives you the heebie-jeebies, then fear not! We’re here to help you at 23 Digital, an SEO agency in Melbourne based in St Kilda. We have vast experience helping businesses in a variety of niches to attract more customers and retain them too! Call us today on 1300 233 444 for a confidential discussion.